Sep 15, 2022
After going through a period of getting on sales calls with a
bunch of people who either weren’t ready or weren’t quite the right
fit to work with me, I felt tired, fed up and honestly desperate to
just sign some dream clients already!
I knew there had to be a better way and I was willing to do
whatever it took to build the skill to make it a smoother process
to attract new clients into my business. So I went deep on learning
content strategy.
I learnt how to make choices in what I was sharing that would
attract a very specific person. Someone who was the perfect fit for
me, someone who was the perfect fit for my offer, and someone who
was ready to invest and do the work to get the results. A
ready-to-buy-dream-client.
I stopped haphazardly sharing stuff about myself and my work online
and I narrowed in on the content that spoke directly to my soul
mate clients, and like magic they started showing up in my inbox,
ready to sign up to my offers – no sales call required.
There were a few other key pieces to this process, which I’m going
to share with you in todays episode of Creative Magic Club.